Blogs

PR Case Study: Paquet
The Brand Paquet is a subscription of personalised supplements for the modern consumers. People can take an online questionnaire on the digital platform and the platform will curate the best combination of supplements for their health and lifestyle needs. We were...

How do you write a good press release?
If you're looking to make an announcement to the media, you would be thinking what is the best format for a press release? How do you write a press release? What are examples of a good and/or a bad press release. We spoke with Serene Goh, Director of Brango, a...

PR Case Study: Big Fish Small Fish
Big Fish Small Fish is a casual fish and chips eatery with outlets in Singapore and Malaysia. Grow Public Relations was appointed to drive publicity for Big Fish Small Fish. The components of the public relations effort included the following: Development &...
Testimonial by Smoking Cabin SG
Testimonial for Grow PR, Christel Goh. When Smoking Cabin SG was started, we wanted it to be really known and accepted in Singapore, especially since it was a concept which was widely accepted internationally but in Singapore is really new and unheard of. So when I...

PR Case Study: Vin’s Automotive Group
The Brand Vin's Automotive Group is a parallel importer in Singapore that imports cars and other vehicles directly for consumers in Singapore. They focus on providing Clients with a long term and wide range of automotive solutions. Outcome Grow PR was appointed to...

PR Case Study: HighSpark
The Brand HighSpark is a presentation design agency in Singapore that provides presentation design services, story telling & presentation training services. HighSpark was looking to PR to cultivate a steady stream of opinion editorials and media coverage profiling...

PR Case Study: Hong Kong Mei Xin
The Brand Hong Kong Mei Xin is a popular mooncake brand in Hong Kong. Every year, they introduce collectible themed mooncakes that are very well-received by mooncake lovers. Outcome We were engaged to do an announcement of their avengers mooncakes. We disseminated a...

PR Case Study: Doxa Holdings
The Brand Doxa is a Singaporean startup with an enterprise SaaS platform Andromeda, that can enable businesses to transact goods and services without the hassle of manual documentation. Outcome We were appointed to drive publicity for Doxa Holdings as the start-up...
PR Case Study: Smoking Cabin
The Brand Smoking Cabin is a cabin for smokers that converts cigarette smoke into clean air. It was the first in Singapore. Southern Globe Corporation is currently in talks with building owners and shopping malls to provide "second-hand smoke free places to their...

PR Case Study: LionsBot International
The Brand LionsBot International is a Singaporean company that develops and manufactures cleaning robots. They rent these robots to cleaning companies for a monthly fee. Outcome We were appointed to launch the production of 300 cleaning robots. At the launch event,...