Achievements, Industry and Media Highlights
JAPAN → SINGAPORE
Bring the detail.
Make the story easy to understand.
The experience behind your Japanese brand can be a real strength. Introducing it in Singapore means helping a new audience understand not only what you do, but why your product, service or expertise matters to them.
Grow Public Relations is an independently-owned boutique agency based in Singapore. We work with purposeful brands to turn their business story into communications that feel relevant, credible and human.
Turn detailed company and product information into a clear audience-facing story. Agree which technical claims can be supported, which examples need explanation and who can answer questions. A well-prepared brief gives your team in Japan and your Singapore representatives a shared starting point.
Discuss your Singapore plans →
WHY WORK WITH US
Connecting with people, delivers with heart, and building lasting trust
Reputation is not built overnight. It grows through consistent, meaningful stories. At Grow Public Relations, we partner with startups, small businesses, and corporates to create communications that feel genuine, build trust, and deliver impactful results.
Clients tell us they value our approachable style and sincerity, and the way we combine a supportive working relationship with clear, professional execution.
Turning stories into reputations that last
Story Pitching & Thought Leadership
We position founders and leaders as credible voices in their industries through interviews, features, and speaking opportunities. We news jack and pitch stories proactively so you don’t have to merely rely on announcements or ground breaking events to generate news.
Media Events
Press Announcements
Crisis Communications
Influencer Marketing
Where brand story meets human voice. We connect your brand with the right creators to shape story-led campaigns that feel credible, natural and built to earn trust.
Social Media Storytelling & Authoritative Content
JAPAN → SINGAPORE
One story. Ready for a new market.
- 01 / YOUR STORY
Make it relevant.
Show Singapore audiences why your Japanese brand matters to them.
- 02 / YOUR PROOF
Build belief.
Back your message with customer stories, facts and expertise.
- 03 / YOUR TEAM
Launch together.
Align your Japan and Singapore teams around one clear brief.
Stories Generated
%
Clients Featured in Top Tier Media
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Customer Satisfaction Score
Team Size (Singapore, Malaysia, Indonesia & Philippines)
GROW’S CLIENT EXPERIENCE · NOT A LIST OF JAPAN CAMPAIGNS
OUR CLIENTS
Trusted by SMEs, fast-growing companies and purposeful brands
Featured in the media that matters
Real stories from brands we’ve helped grow through authentic communication
“Working with Grow PR was a partnership. Christel, Seema and the team works hard to get the appropriate media coverage for us – which isn’t easy – coming from an industry that isn’t always
“sexy” or with hot stories or founder tales. It’s pure thought leadership and Grow PR has worked to share ideas and angles that do best with the material and research we have – unlike other agencies in the past that I’ve worked with who may lean more onto the client to develop these themselves.
The team and account support is good, professional and knows how to balance the clients requirements with that of the media.”
“Grow PR has been the best boutique PR agency in Singapore to work with. We had originally planned for a media event this year however, the media turnout wasn’t the best due to the elections. They pushed out a complimentary PR activation for us and secured media interviews for our spokesperson. The whole process was very smooth. Jess and team prepped us very well. The press release and media materials were written very professionally and we didn’t have to make any amendments at all. It was clear that the team did extensive research, asked good questions and fully understood our business. I am impressed with the level of service provided by Grow, a leading PR agency in Singapore. Through the work with Grow PR, we have created more awareness about our company.”
“I would rate the PR campaign a 9.5/10. We’ve been working with Grow PR for a couple of years now. Grow PR has been a PR agency which is very easy to work and communicate with. Through sharing our focus via the media, we had people reach out to us in recognition of the work that we did. I also felt very emotionally supported during the process as going on broadcast interviews was initially very new to me.”
“We engaged Grow PR to support our 50th Anniversary publicity efforts, and they delivered with professionalism and consistency. Diva and the team were responsive, proactive, and ensured our messaging aligned with our brand values. The campaign generated notable engagement across digital platforms. Overall, it was a solid collaboration that contributed positively to our milestone celebration”
HOW WE WOULD APPROACH YOUR BRIEF
From expansion plans to a clear PR brief.
Understand your move
Identify the Singapore audience and the main benefit your Japanese business wants to communicate. Review the available evidence and approval process early, especially when product specialists and final decision-makers are based in Japan.
Find the story
Identify the strongest angle, the supporting evidence and the right spokesperson. A founder interview, a focused announcement and a media event serve different purposes; the brief should make the choice clear.
Agree the scope
Set the deliverables, responsibilities, budget and approval process before work begins. Explore thought leadership, press announcements or media events according to your goals.
Review what matters
Look beyond the number of mentions. Review the relevance of coverage, the messages carried and how your team can use the resulting content. PR can support trust and conversations; it does not guarantee sales or editorial coverage.
BEFORE WE TALK
PR for Japanese companies: your questions.
Is Grow a PR agency based in Japan?
No. Grow Public Relations is based in Singapore. This page is for Japanese businesses looking for Singapore PR support as they enter or expand in the market. Any work targeting Japan itself would need a separate discussion and agreed scope.
Can we plan PR before opening in Singapore?
Yes, you can start the conversation while planning your expansion. Share your intended launch date, audience, available spokespersons and which parts of the business plan are confirmed. Announcements should reflect what your business can substantiate, not plans presented as completed milestones.
What if our source materials and approvals are managed in Japan?
Share the available materials and approval requirements at the planning stage. Allow time for any agreed translation, claim checks and spokesperson preparation. Identify one final approver and make sure the English-language version says only what your team has authorised.
Does PR include guaranteed coverage or company setup?
No. Editorial coverage is decided by the media, and outcomes cannot be guaranteed. Grow’s role is communications, not incorporation, tax, immigration or regulatory advice. Your appointed professional advisers should handle those requirements.
LET’S GROW YOUR NEXT CHAPTER
Planning your move from Japan into Singapore?
Tell us about your brand, your launch timeline and the people you want to reach. We’ll start with a conversation about the right communications support.
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