• Thought Leadership
  • Press Release

Allinfra

Position Allinfra as a globally recognized leader in ESG data compliance, climate transition risk management, and digital carbon asset creation through executive thought leadership and financial PR
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Allinfra mission coverage
The Mission

Allinfra came to Grow Public Relations to build trust with financial audiences and announce its $6 million Series A funding round led by Nomura, positioning itself as a globally recognized leader in ESG data compliance, climate transition risk management and digital carbon asset creation.

The campaign secured a live CNBC Squawk Box Asia interview with Allinfra's CEO, plus Forbes Asia, South China Morning Post and Tech in Asia coverage of its $6 million Series A.

Client

Allinfra, an enterprise climate technology start-up building audit-ready ESG and carbon data solutions

Sector

Climate tech and green finance

Services

Executive thought leadership, financial media relations, funding announcement, press release

Headline Result

A live CNBC Squawk Box Asia interview with Allinfra's CEO, plus Forbes Asia, South China Morning Post and Tech in Asia coverage of its $6 million Series A led by Nomura

Allinfra is an enterprise climate technology start-up that helps institutional investors, fund managers and corporations manage ESG compliance and greenhouse gas (GHG) reporting. Its technology captures emissions data directly from source assets and verifies it on a digital ledger, so the numbers are audit-ready. Allinfra worked with Grow Public Relations, the Singapore PR agency, on a climate tech PR campaign to build trust with financial audiences and announce its $6 million Series A funding round led by Nomura.

The Challenge

Mandatory ESG disclosure arrived fast. In Hong Kong, asset managers overseeing US$1 billion or more were required to disclose the emissions of the companies they invest in. Institutional investors suddenly needed reliable emissions data, or faced penalties and reputational damage.

Most ESG reporting still ran on manual spreadsheets. That process was slow, prone to error and open to greenwashing allegations.

Allinfra's answer was automated, sensor-based data capture verified on a digital ledger. Its buyers were conservative financial stakeholders. The campaign had to convince them that this approach could close the trust gap in environmental data, and that meant appearing in the financial media they already read.

What we did

Regulatory commentary in financial media. Grow Public Relations used regional regulatory shifts to position Allinfra's founders as commentators on climate finance. We placed an op-ed in the South China Morning Post on how blockchain and smart technology can strengthen green bonds, technical insights in e27, and an in-depth feature in The Edge Singapore on how blockchain will reshape green finance.

A live broadcast interview. We secured a live interview on CNBC Squawk Box Asia. Allinfra's CEO explained to a global audience how verifiable asset-level data protects investors against regulatory and reporting risk.

A global funding announcement. When Allinfra closed its $6 million Series A round led by Nomura, we ran the media announcement. The news was covered by Forbes Asia, Tech in Asia, TechNode Global and the South China Morning Post.

Carbon market trade media. As Allinfra expanded into environmental asset creation, we promoted its digital carbon venture in Disruptive Tech Asia and Carbon Pulse.

The Results
  • Top-tier international coverage in Forbes Asia, CNBC and the South China Morning Post
  • A live CNBC Squawk Box Asia interview with Allinfra's CEO
  • Series A coverage in Forbes Asia, Tech in Asia, TechNode Global and the South China Morning Post, announcing the $6 million round led by global investment bank Nomura
  • Thought leadership placements in the South China Morning Post, e27 and The Edge Singapore
  • Carbon market coverage in Disruptive Tech Asia and Carbon Pulse for its digital carbon venture
  • Allinfra positioned as a technology provider for enterprise ESG data compliance and digital carbon asset creation across Asia-Pacific

$6M

Series A Funding Round Led by Nomura, Covered by Forbes Asia, CNBC and South China Morning Post
A live CNBC Squawk Box Asia interview with Allinfra's CEO anchored the funding announcement across Forbes Asia, Tech in Asia, TechNode Global and the South China Morning Post

Frequently Asked Questions

How does PR work for climate tech companies in Asia?
Climate tech PR in Asia works best when it ties the technology to a regulation or financial risk that buyers already worry about. Allinfra, an enterprise climate technology start-up, worked with Grow Public Relations to position its founders as commentators on new ESG disclosure rules, such as Hong Kong's requirement for asset managers overseeing US$1 billion or more to disclose investee emissions. That angle placed Allinfra in the South China Morning Post, The Edge Singapore and e27, and later on CNBC Squawk Box Asia. Financial buyers met the technology through media they already trusted.
What media coverage did Allinfra secure for its $6 million Series A led by Nomura?
Allinfra's $6 million Series A round, led by Nomura, was covered by Forbes Asia, Tech in Asia, TechNode Global and the South China Morning Post. Grow Public Relations ran the global media announcement for the climate tech start-up. The round followed an established media profile: thought leadership in the South China Morning Post, e27 and The Edge Singapore, and a live CNBC Squawk Box Asia interview with the CEO. Allinfra later extended that coverage into carbon market media, with its digital carbon venture featured in Disruptive Tech Asia and Carbon Pulse.
How does a live CNBC interview build credibility with institutional investors?
A live CNBC interview puts a founder in front of the global business audience that institutional investors watch, in a format they trust. Grow Public Relations arranged a live interview for Allinfra's CEO on CNBC Squawk Box Asia. The CEO used the slot to show how capturing verifiable, asset-level emissions data protects investors against regulatory and reporting risk. For a climate tech start-up selling to conservative fund managers, answering questions live on a mainstream financial programme is strong, independent validation of the company and its technology.
How can a start-up use new ESG disclosure rules to win media coverage?
New ESG disclosure rules create a news hook, and a start-up that can explain what they mean in practice becomes a useful source for journalists. Grow Public Relations used regional regulatory shifts, including Hong Kong's emissions disclosure requirement for asset managers overseeing US$1 billion or more, to position Allinfra's founders as climate finance commentators. The result was an op-ed in the South China Morning Post on how blockchain and smart technology can strengthen green bonds, technical insights in e27 and an in-depth feature in The Edge Singapore.
How do you explain blockchain-based carbon data to conservative financial audiences?
Explain it through the risk it removes, and let trusted financial media carry the message. Allinfra's buyers already knew the problem: manual ESG spreadsheets are slow, prone to error and open to greenwashing allegations. Grow Public Relations framed Allinfra's sensor-based data capture and digital ledger verification as a transparent, audit-ready record captured directly from source assets. That story ran in the South China Morning Post and The Edge Singapore, and Allinfra's CEO took it to CNBC Squawk Box Asia, explaining how verifiable asset-level data shields investors from regulatory and reporting risk.
Coverage Link (as listed separately in source document)
Forbes Asia: https://www.forbes.com/sites/jaydecheung/2022/05/26/blockchain-powered-climate-tech-startup-raises-6-million-in-funding-led-by-nomura/?sh=2c6b88eb4baf

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