How to Build Your Own PR Calendar in 2023/2024 (Free Template)

Public Relations Calendar

In this post, I am going to show you the exact steps on how to build a calendar for your PR campaign this year. In fact, this is the template we use at Grow Public Relations to plan our clients’ campaigns. But before we begin, it is essential to understand the type of PR angle(s) suitable for […]

The Best PR Agencies in Singapore: How important is hiring one for your marketing strategy?

Best PR Agencies Singapore

You’re a start-up, small business or big multinational company, and you’re wondering in the age of TikTok, Instagram and social media stories, do PR agencies matter? More importantly, how can you find the best PR agency in Singapore without falling into the trap of generic marketing agencies who offer a one-size-fit-all-approach. In today’s digital age […]

Crisis Communications 101: 5 Steps to Respond to a PR Crisis

Crisis Communications 101

PR crisis – every company’s worst nightmare. PR crises have been increasing partly due to constant exposure to social media channels, the 24/7 cycle of news stories and increase of customer’s feedback on every single feed. You can’t escape it because as a company or a SME you’re almost one customer review, a Twitter (now […]

Specialised B2B PR Agency: Why Your Company Needs One

Specialised B2B PR Agency

The range of companies in B2B (business-to-business) space in Singapore have skyrocketed, yet when looking at the PR agencies, many B2B companies hire generalist firms who have worked with B2C (business-to-consumer) frameworks. The key thing is you need to be looking at a specialised B2B PR Agency in Singapore. It can be a big slip-up […]

6 Proven PR Angles You Can Use to Attract Media

6 Proven Public Relations Angles

Companies large and small alike often go head-to-head in their attempts to secure media attention. As an up-and-coming startup or even an established SME, it can be difficult to stand out and get your brand the recognition it deserves among the headlines dominated by some of the bigger players in the industry. This is why you […]