by Joseph | Jun 4, 2024 | Public Relations
In this post, I am going to show you the exact steps on how to build a calendar for your PR campaign this year. In fact, this is the template we use at Grow Public Relations to plan our clients’ campaigns. But before we begin, it is essential to understand the type of...
by Joseph | May 24, 2024 | Public Relations
You’re a start-up, small business or big multinational company, and you’re wondering in the age of TikTok, Instagram and social media stories, do PR agencies matter? More importantly, how can you find the best PR agency in Singapore without falling into the trap of...
by Joseph | May 17, 2024 | Public Relations
Are larger PR agencies better than boutique PR agencies in Singapore? It sounds great on paper to hire the most reputable and top-rated agencies in Singapore but sometimes, bigger is not always better. While larger PR firms have their own set of pros and cons,...
by Joseph | May 15, 2024 | Public Relations
PR crisis – every company’s worst nightmare. PR crises have been increasing partly due to constant exposure to social media channels, the 24/7 cycle of news stories and increase of customer’s feedback on every single feed. You can’t escape it because as a company or a...
by Joseph | May 8, 2024 | Public Relations
The range of companies in B2B (business-to-business) space in Singapore have skyrocketed, yet when looking at the PR agencies, many B2B companies hire generalist firms who have worked with B2C (business-to-consumer) frameworks. The key thing is you need to be looking...
by Joseph | May 6, 2024 | Public Relations
Companies large and small alike often go head-to-head in their attempts to secure media attention. As an up-and-coming startup or even an established SME, it can be difficult to stand out and get your brand the recognition it deserves among the headlines dominated by...
